Tropida Tropical Punch — RTD Branding & Packaging Design

RTD Beverage Branding · Packaging Design

Tropida Tropical Punch — RTD Branding & Packaging Design

RTD Beverage Branding · Packaging Design

Tropida Tropical Punch — RTD Branding & Packaging Design

RTD Beverage Branding · Packaging Design

Branding, packaging design, and 3D visualization for Tropida Tropical Punch, a ready-to-drink beverage developed for Umida Group.

The project explores how a tropical RTD brand can create strong shelf impact while maintaining a clear and scalable visual identity.

Concept

The concept is built around immediacy, boldness, and a sense of escapism.

The name Tropida was developed to feel short, energetic, and easy to recall, while the identity takes a clean and confident approach to tropical branding—balancing vibrancy with structure.

Design Approach

The packaging focuses on clarity, color, and hierarchy to ensure strong shelf presence and instant flavor recognition.

A bright, tropical palette combined with bold typography creates a design that stands out while remaining controlled and easy to read. The result is a visual identity that feels both playful and considered, designed to perform in fast-paced retail environments and stand out clearly on shelf.

3D Visualization

3D visualizations were created to present the product in both studio and lifestyle settings, supporting marketing, e-commerce, and presentation.

Final Product

Tropida launched across Systembolaget, establishing a clear and recognizable shelf presence within the RTD category.

The result is a bold and scalable brand identity designed for visibility, clarity, and consistency across touchpoints.

Branding, packaging design, and 3D visualization for Tropida Tropical Punch, a ready-to-drink beverage developed for Umida Group.

The project explores how a tropical RTD brand can create strong shelf impact while maintaining a clear and scalable visual identity.

Concept

The concept is built around immediacy, boldness, and a sense of escapism.

The name Tropida was developed to feel short, energetic, and easy to recall, while the identity takes a clean and confident approach to tropical branding—balancing vibrancy with structure.

Design Approach

The packaging focuses on clarity, color, and hierarchy to ensure strong shelf presence and instant flavor recognition.

3D Visualization

3D visualizations were created to present the product in both studio and lifestyle settings, supporting marketing, e-commerce, and presentation.

Final Product

Tropida launched across Systembolaget, establishing a clear and recognizable shelf presence within the RTD category.

The result is a bold and scalable brand identity designed for visibility, clarity, and consistency across touchpoints.

Branding, packaging design, and 3D visualization for Tropida Tropical Punch, a ready-to-drink beverage developed for Umida Group.

The project explores how a tropical RTD brand can create strong shelf impact while maintaining a clear and scalable visual identity.

Concept

The concept is built around immediacy, boldness, and a sense of escapism.

The name Tropida was developed to feel short, energetic, and easy to recall, while the identity takes a clean and confident approach to tropical branding—balancing vibrancy with structure.

Design Approach

The packaging focuses on clarity, color, and hierarchy to ensure strong shelf presence and instant flavor recognition.

3D Visualization

3D visualizations were created to present the product in both studio and lifestyle settings, supporting marketing, e-commerce, and presentation.

Final Product

Tropida launched across Systembolaget, establishing a clear and recognizable shelf presence within the RTD category.

The result is a bold and scalable brand identity designed for visibility, clarity, and consistency across touchpoints.

Branding, packaging design, and 3D visualization for Tropida Tropical Punch, a ready-to-drink beverage developed for Umida Group.

The project explores how a tropical RTD brand can create strong shelf impact while maintaining a clear and scalable visual identity.

Concept

The concept is built around immediacy, boldness, and a sense of escapism.

The name Tropida was developed to feel short, energetic, and easy to recall, while the identity takes a clean and confident approach to tropical branding—balancing vibrancy with structure.

Design Approach

The packaging focuses on clarity, color, and hierarchy to ensure strong shelf presence and instant flavor recognition.

3D Visualization

3D visualizations were created to present the product in both studio and lifestyle settings, supporting marketing, e-commerce, and presentation.

Final Product

Tropida launched across Systembolaget, establishing a clear and recognizable shelf presence within the RTD category.

The result is a bold and scalable brand identity designed for visibility, clarity, and consistency across touchpoints.

Branding, packaging design, and 3D visualization for Tropida Tropical Punch, a ready-to-drink beverage developed for Umida Group.

The project explores how a tropical RTD brand can create strong shelf impact while maintaining a clear and scalable visual identity.

Concept

The concept is built around immediacy, boldness, and a sense of escapism.

The name Tropida was developed to feel short, energetic, and easy to recall, while the identity takes a clean and confident approach to tropical branding—balancing vibrancy with structure.

Design Approach

The packaging focuses on clarity, color, and hierarchy to ensure strong shelf presence and instant flavor recognition.

3D Visualization

3D visualizations were created to present the product in both studio and lifestyle settings, supporting marketing, e-commerce, and presentation.

Final Product

Tropida launched across Systembolaget, establishing a clear and recognizable shelf presence within the RTD category.

The result is a bold and scalable brand identity designed for visibility, clarity, and consistency across touchpoints.

Client

Umida Group

Project

Tropida – Tropical Punch

Role